Rescue groups who want to increase their adoption rates may want to look at the great work being done by Guinnevere Shuster, who is social media coordinator at the Humane Society of Utah and also a professional photographer.
Ms Shuster has taken dogs out of the shelter environment and put the dogs in a photo booth setting to help show off their good looks and individual personalities. (There are no bars in these adoption photos).
When interviewed by website DIY Photography, she said “It helps a great deal, almost all of these dogs have been adopted within a couple days of being posted, some even have people lining up at the front door before we open.”
What shelter wouldn’t want these results? (And if the shelter isn’t lucky enough to have a photographer on staff, then it’s an opportunity to ask for this support from a local photographer – helping to promote their business, too).
Due to time constraints, Guinnevere can only photograph two dogs per week. It’s a worthwhile investment of time to see the dogs placed in new forever homes.
Kathleen Crisley, specialist in dog massage, rehabilitation and nutrition/food therapy, The Balanced Dog Ltd, Christchurch, New Zealand