An online retailer in Turkey, n11.com, has found a novel way to combine environmental sustainability with animal welfare needs.
When customers order pet food products from their site, the corrugated delivery box can be converted into a waterproof home for homeless pets. The idea is to make the shelters available to stray and homeless animals in the customer’s neighborhood, particularly during the winter months.
I haven’t found any details yet about how this project is tracking, and its success rates, but it is surely worth thinking about on a wider scale because many of us now use the internet as a preferred source of purchasing our pet supplies.
Kathleen Crisley, specialist in dog massage, rehabilitation and nutrition/food therapy, The Balanced Dog, Christchurch, New Zealand
DoggyMom.com 
I love the idea! I try to shop responsibly (for myself and for my dogs). Sadly, even if human products get more ethical, pet market is not there yet…
Typically, pet products are made from secondary, or lesser quality, products. That’s why it is harder to find ethically made pet supplies. This is one reason why I make my own dog treats and supplement my dog’s diet with homemade food. I can better control ingredients that way. Every little bit counts, in terms of our consumer choices, and so I’ll buy ethical and low-impact products whenever I can.