In the upcoming animated film The Secret Life of Pets, you may wonder if the pets and their antics are accurately depicted.
Well, the creative people at Realtor.com have taken scenes from the film and compared them to real life…
Kathleen Crisley, specialist in dog massage, rehabilitation and nutrition/food therapy, The Balanced Dog, Christchurch, New Zealand
Posted in Dogs, dogs in advertising, Humor/humour
Tagged pets, realtor.com, secret life of pets
A very clever ad, dog-themed, for St Patrick’s Day.
Kathleen Crisley, specialist in dog massage, rehabilitation and nutrition/food therapy, The Balanced Dog, Christchurch, New Zealand
My business is a member of the BizRewards program by retailer The Warehouse/Warehouse Stationery.
Today, like most weeks, a sales flyer popped up in my inbox. To my delight, it has a dog theme:
Never underestimate the appeal of a dog in your advertising.
Kathleen Crisley, specialist in dog massage, rehabilitation and nutrition/food therapy, The Balanced Dog, Christchurch, New Zealand
Posted in Dogs, dogs in advertising
Tagged Biz Rewards, The Warehouse, Warehouse Stationery
This video is a few years old – but worth resurrecting. Great advertising!
Kathleen Crisley, specialist in dog massage, rehabilitation and nutrition/food therapy, Canine Catering Ltd, Christchurch, New Zealand
Posted in Dogs, dogs in advertising
Tagged French Bulldog, Greyhound, running shoes, Skechers
I guess you could say that the Great Dane in this commercial is a ‘party animal’
Another great dog-themed commercial, this time by Pergo Flooring…
Posted in dogs in advertising
Tagged commercial, dog party, great dane, party animal, Pergo
I’m always a little surprised when, after I explain that one of my services is to help owners measure and fit dogs for mobility carts, that I get answers like “I’d never do that to a dog.”
Stories like this one, an ad sponsored by the Kleenex brand, show you why some dogs can do very well in a cart – and experience quality of life while also sharing unconditional love.
Kathleen Crisley, specialist in dog massage, rehabilitation and nutrition/food therapy, Canine Catering Ltd, Christchurch, New Zealand
Posted in dog care, Dogs, dogs in advertising
Tagged Chance, Kleenex, mobility carts for dogs, quality of life, wheelchairs for dogs, YouTube
The Fundación Argentina de Trasplante Hepático (FATH) has produced a very touching ad to support organ donation in Argentina. This video, portraying an elderly man and his dog, doesn’t use a single spoken word. Yet, it speaks volumes…
Kathleen Crisley, specialist in dog massage, rehabilitation and nutrition/food therapy, Canine Catering Ltd, Christchurch, New Zealand
I love when dogs are used in creative advertising. Since so many of us take our dogs for a ride in the car (and they love it), how appropriate that Ford Motor Company has used dogs in its latest ad?
Kathleen Crisley, specialist in dog massage, rehabilitation and nutrition/food therapy, Canine Catering Ltd, Christchurch, New Zealand
Posted in dogs in advertising
Tagged cars, creative advertising, dogs, Dogs Day Out, Ford, Ford Motor Company, riding in cars
It looks like Pedigree pet food is about to launch a new campaign in New Zealand.
This is part of a new global campaign by the brand, owned by Mars, Inc. Launched first in Brazil, it aired in Australia earlier this month and New Zealand’s version won’t be far away.
The commercials will be adapted to the local market and so I’m not sure if the ad below is what we’ll see:
Kathleen Crisley, specialist in dog massage, rehabilitation and nutrition/food therapy, Canine Catering Ltd, Christchurch, New Zealand
I am not, generally, an early adopter of technology. That doesn’t mean that I am not grateful for all that technology can do for us, it’s just that I have to take time to learn things at my own pace and I’m frugal. Let’s face it, I didn’t get a smartphone until last year. I don’t think I would be without it now.
Now I hear that the Battersea Dogs and Cats Home has teamed with an ad agency to use specially chipped flyers to advertise and promote animal adoption. Visitors to the Westfield Stratford Mall in East London were given the flyers.
As they walked around the mall, the chip would activate special billboards, allowing the dogs to follow their prospective adoptive family around the mall.
What a great way to combine advertising and technology for the good of animals in need of a home. I wish my local mall would incorporate these types of ads – our local animal welfare groups could certainly use the help. Not only would I do more of my shopping there, but I would also look forward to it!
Kathleen Crisley, specialist in dog massage, rehabilitation and nutrition/food therapy, Canine Catering Ltd, Christchurch, New Zealand
DoggyMom.com 